What Have You Found Interesting About Churchill’s Use Of Language In The Following Extract Free Essays

The concentrate I have decided to examine is from the Methuen book, Top Girls, page 111 (When Mrs.Kidd enters) through until when she leaves towards the finish of page 112. During this concentrate the crowd is presented to two significant contrasting social classes. We will compose a custom exposition test on What Have You Found Interesting About Churchill’s Use Of Language In The Following Extract or on the other hand any comparable theme just for you Request Now Mrs.Kidd is an immense complexity to Marlene, as she is very expressive, though Marlene’s language is somewhat less suitable for the work environment. Clearly the two characters are of varying social classes, because of their names. Mrs.Kidd is the main individual in the play given a last name, and her forename is Rosemary, which delineates a white collar class foundation. Marlene, on the opposite is a name more connected with regular workers foundations, as appeared in a hit TV arrangement called, â€Å"Only Fools and Horses† in which a lady of average workers foundation is spoken to. I believe that the two lady speak to the two fundamental social gatherings of the nineteen eighties England, one a white collar class housewife totally strong of her significant other and conventionalist sees on ‘a woman’s place’ in the public eye, and the other a common laborers profession lady who has made her own specific manner to progress, without the guide of a man, she is in Mrs.Kidd’s eyes at any rate, â€Å"†¦one of those ball breakers/†¦Ã¢â‚¬  Mrs.Kidd’s expectations are indistinct to Marlene until she comes straight with it, she says to Marlene, â€Å"The reality is he’s in a condition of stun. About what’s happened.† Marlene is amazed and doesn’t comprehend what she implies, until she clarifies precisely what she implies, â€Å"I’m alluding to you being selected executive rather than Howard.† Marlene answers to Howard’s dozing issues with mockery, â€Å"Has he thought of taking dozing pills.† I feel that Churchill infers that Marlene doesn’t truly care and that it isn’t her concern. Mrs.Kidd then proceeds to state that Howard merited the activity, on the grounds that he’d, â€Å"†¦worked all these years.† Experience, anyway isn’t as significant in the cutting edge period of work, when capabilities bear more criticalness on an employment form than understanding. Marlene alludes to this as one of business’ ‘little setbacks’. I believe that Churchill endeavors to make this line into an impactful second, as Marlene herself had a mishap as her little girl, Angie, whom she offered up to her senior sister, which empowered her to ricochet back. I imagine that the impact would be lost as the discussion would be acted at an enraged pace and the crowd wouldn’t have adequate chance to respond and feel for Marlene. Marlene adopts an exceptionally proficient strategy to the discussion, utilizing formal language and keeping her cool all through the discussion, and guarantees that Mrs.Kidd brings down the tone, so she can't be denounced by her senior partners, for managing the circumstance mistakenly. Mrs.Kidd appears to be in effect extremely oppressive towards her own sex, when she says, â€Å"What’s it going to do to him working for a woman?† This inquiry infers that Mrs.Kidd doesn’t have faith in fairness in the work environment and again strengthens her white collar class traditionalistic perspectives on a woman’s place in the public arena. Marlene’s answer is a controlled indication of her dissatisfaction at Mrs.Kidd’s obliviousness towards the condition of the cutting edge working environment. I imagine that Mrs.Kidd’s next lines show that Churchill doesn’t wish to show her as an individual, yet more as a section or ownership of her better half, Howard. Marlene feels for Howard, saying that she’ll be careful and lovely, yet for Mrs.Kidd, this isn’t enough, she takes it excessively far by saying, â€Å"I think it is unique, in light of the fact that he’s a man.† I believe that this striking articulation angers Marlene, yet she figures out how to contain her feelings. I think this is likewise utilized by Churchill to show to the crowd Mrs.Kidd’s naivety to the advanced working environment. Marlene shows up ambushed in her reaction, â€Å"I’m not exactly sure why you came to see me.† As she feels that Mrs.Kidd has not accomplished anything positive and has simply made a nitwit of herself and her better half. Mrs.Kidd seems to have understood that she hasn’t accomplished anything, and is practically surrendering, when she says, â€Å"I needed to do something.† I imagine that Marlene endeavors to feel for Mrs.Kidd, when she says, â€Å"I’m sorry he’s taking it out on you. He truly is a poo, Howard.† Since she utilizes disparaging language towards him, I think she is accusing Howard and attempting to reveal to Mrs.Kidd that it isn’t her concern totally, and that Howard needs to manage his own issues. Mrs.Kidd then attempts to convey another weapon, passionate coerce, she says, â€Å"But he’s got a family to support.† Suggesting that they need the cash more than Marlene, who is a solitary lady. At that point she proposes that Marlene surrenders the activity, saying, â€Å"It’s just fair.† I think this deduction sends Marlene into a condition of stun as she answers, â€Å"Are you proposing I surrender the activity to him then?† Mrs.Kidd believes that Marlene has at last noticed what she has said and that she has prevailing in her journey to pick up her better half the activity. Marlene gets fierce and lacks the capacity to deal with Mrs.Kidd, when Mrs.Kidd says, â€Å"I’m not asking.† Despite the fact that she unmitigatedly is, to which Marlene answers wryly and proceeds to reveal to her that, â€Å"If he doesn’t like what’s occurring here he can proceed to work some place else.† Mrs.Kidd now gets goaded and begins throwing maltreatment at Marlene, yet the language has no impact on Marlene, who in the end says, â€Å"Could you please piss off.† In spite of the fact that this is damaging, I imagine that Churchill needs it to have the impact of showing to the crowd that Marlene is in charge of the circumstance and is extremely quiet and figuring in her reaction. I imagine that this scene bears incredible importance on the play as it shows Marlene’s polished methodology and capacity to adapt to the work environment and issues. The concentrate additionally shows aims of mocking the white collar class of the time and the Thatcherists, as Marlene. Instructions to refer to What Have You Found Interesting About Churchill’s Use Of Language In The Following Extract, Essays

Consumer Buying Behavior Towards Chocolates Marketing Essay

Buyer Buying Behavior Towards Chocolates Marketing Essay As buyers, we assume an extremely indispensable job in the strength of the economy neighborhood, national or global. The choice we make concerning our utilization conduct influence the interest for the fundamental crude materials, for the transportation, for the banking, for the creation; they impact the work of laborers and organization of assets and achievement of certain businesses and disappointments of others. Along these lines advertiser must get this. So as to turn into an effective advertiser, he should know the preferring or hating of the clients. He should likewise know the time and the amount of merchandise and ventures, a buyer may buy, so he may store the products or offer the types of assistance as indicated by the likings of the customers. In view of the characteristic that diverse purchaser looks for while settling on buy choice, advertisers needs to gadget fitting showcasing blend to situate their item in the focused on market(s). Through this graphic investigation we have attempted to dissect the different quality that distinctive purchaser looks for while making acquisition of chocolates of various size and amount for various purposes inside and out with critical contrasts in most loved brand; flavor; cost and spot of purchasing and so forth. Additionally, we have attempted to analyze the different level of relationship that exist between the various traits of the item that shopper favors and the brand dedication that purchaser have toward his enjoyed image. Additionally principle accentuation is laid to discover what brings about brand dedication and is this relationship is huge with evolving commercial center. Watchwords: Chocolate, Consumer conduct, Consumption Presentation: On the off chance that individuals felt that chocolates were simply limited to kids reconsider. As indicated by an ongoing report directed by a significant chocolate brand in India the significant purchasers of chocolates separated from kids are young people and individuals between the ages of 15 35. Chocolates which were viewed as costly once have now gotten moderate by the whole gang. The greater part of the chocolate marks in India produce chocolates in various sizes that are estimated by their sizes. Chocolates like Diary Milk and Five Star can be got for justâ 'â 10. Chocolates in India are gradually and consistently subbing the mithai or conventional Indian desserts. Because of the expanding levels of social awareness individuals lean toward gifting very much wrapped chocolate parcels instead of desserts on events and celebrations. Exploiting this circumstance the top chocolate marks in India are currently focusing on the bundling and are presenting very much bundled chocolat es for explicit occasions.â OBJECTIVE: The target of this examination is to make speculation of customers purchasing conduct towards the acquisition of chocolates and than to gauge the degree of brand dependability, through and through with comprehending what other advertising blend variable influence purchasers choice in regards to the acquisition of chocolates. This investigation is a stage toward summing up the buyer buy relating to following significant set targets: To know the client conduct and to distinguish the degree of consumer loyalty towards various brands of chocolates. To realize the critical advancement blend that assumes job specifically advertise. To test the brand devotion among various sex of various age. Utilization OF CHOCOLATES IN INDIA Chocolate utilization is picking up ubiquity in India because of expanding flourishing combined with a move in food propensities, pushing up the countrys cocoa imports. Chocolate advertise in India is pegged at Rs 2,000 crore and is developing at the pace of 18 20 percent for each annum. The worldwide chocolate showcase is assessed around $80 billion. The Indian chocolate showcase is seen developing at an aggravated yearly development pace of 15-20%. The Indian chocolate showcase is believed to merit some R1,500 crore and has been hailed as offering incredible potential for Western chocolate makers as the market is still in its beginning times. Over 70% of chocolate utilization happens in the urban regions. Chocolate utilization in the provincial territories is immaterial in India. Chocolate advertise is an exceptionally thought showcase, with Cadbury having 70 percent and Nestle around 20 percent. The two goliaths have been instrumental in working up the chocolate showcase in India with immense interests in item advancement, publicizing and brand building. Present day exchange establishes about 10% of the general chocolate classification, or generally Rs 320 crore, as per Nielsen. Of this, brand Cadbury Dairy Milk has a portion of 35%, while Bournville and Silk together record for 18%. Realities Figures: Indian Chocolate Industry as today is commanded by two organizations, both multinationals. The market chief is Cadbury with a lions portion of 70%. The companys brands like Five Star, Gems, Éclairs, Perk, Dairy Milk are pioneers in their sections. Until mid 90s, Cadbury had a piece of the pie of more than 80 %, however its gathering was ruined when Nestle showed up on the scene. The other one has presented its worldwide brands in the nation (Kit Kat, Lions), and now orders roughly 15% market share. Bars or formed chocolates like Dairy Milk, Amul, Nestle Premium, and Truffle represent 35 40 percent of the all out market (as far as volume). The Count chocolates, for example, Five Star, Kitkat, Perk and so on is the following biggest section, representing 30 percent of the all out market. Panned chocolates appreciate 10 percent of the all out piece of the pie. In India, chocolates are devoured as energy/pleasure and not as bite. In this way, more than 75 percent of chocolate buys are motivation. Chocolate utilization in India has about trebled since 2005, which is the motivation behind why driving chocolate organizations are putting resources into bringing premium brands, for example, Toblerone. Occasional and boxed arranged chocolates have been encountering the quickest development, and deals are relied upon to grow 13% somewhere in the range of 2010 and 2015. Cadbury India, which has been on an overdrive to advance its superior brands, for example, Cadbury Dairy Milk Silk and Bournville, is currently turning out Toblerone from parent Kraft Foods stable. The per capita utilization of chocolates in India, as per Chandramouli Venkatesan, chief (nibbling procedure), Cadbury India, has expanded from 40gm per individual every year in 2005 to 110-120gm. In any case, the dispatch of Toblerone is in accordance with Cadbury Indias business goal of developing the premium-gifting chocolate showcase. Gifting is a Rs 15,000-crore classification in India, of which marked chocolate gifting is about 6%. Cadbury Indias share in marked chocolate gifting is 80%. Notwithstanding the way that Indians have solid fondness for desserts, the size of residential sweet shop showcase is little because of conventional customer tastes and propensities. The Chocolate showcase in India is a specialty advertise infiltrated to a great extent in urban regions and per capita utilization is low when contrasted with those in created nations of the West. Cadbury Indias principle wellspring of income is its 70% chomp of the 23,000 tons Indian chocolate showcase. Ad Trends (AdEx division of TAM Media Research) Local GEC took the second spot with a 21 percent share advertisement volumes of chocolates, trailed by Hindi film with 13 percent share during January-November 2007. Cadbury India Ltd was route in front of its friends with 66 percent share followed by Nestle India Ltd and Parle Products Private Ltd during January-November 2007. True to form chocolate publicizing slanted towards kids channels and local GEC took the subsequent position. Cadbury India Ltd rules chocolate publicizing on TV. Chocolate publicizing rose by 30 percent during January-November 2007 contrasted with January-November 2006. Most extreme chocolate promoting was during Raksha Bandhan across 2005 and 2006 and January-November 2007. 17 percent all the more promoting during second from last quarter 2007 (Raksha Bandhan celebration) contrasted with first quarter 2007. Writing REVIEW In the wake of having nitty gritty investigation of Principles of advertising the executives book by Kotler and Keller, we came to think about buyer buying conduct and different characteristics of showcasing blend like spot and item system in arrangement with advancement and evaluating procedures and idea of brand devotion with all the significant traits of a decent brand. Next to this nitty gritty investigation of different research papers and articles has likewise been made to know the viable appropriateness of the idea. Customer leant about chocolate from numerous sources, for the most part from loved ones, through commercial and from their own understanding. Regardless of whether an advancement and publicizing hurt or help a brand is under-investigated (Mela, Gupta Lehman, 1997). Over the long haul, notice help marks by making customer less value delicate and increasingly faithful. The buy choice relating to specific brand and reliability is an aftereffect of different properties of the item. Publicists must recall that publicizing messages are deciphered contrastingly between various sexual orientations (Maldonando, Tansuhaj Muehling, 2003; Hogg Garrow, 2003; Putrevu, 2001). Past examinations have demonstrated that females were bound to take part in elaboration than men (Maldonado Muehling, 2003). Hogg and Garrow (2003) found that ladies paid more expectation about the subtleties of the characters of a promotion when requested to examine publicizing messages. They said this might be clarified by the way that females have a more noteworthy inclination than men to consider outer data and data identified with others. Ladies are far reaching processors who attempt to accumulate all accessible data about the item Advertisement can change purchasers impression of an item as far as characteristics substance and extent and furthermore impact customers taste for qualities (Gwin, 2003). Brand inclination and item property: Attributes are the trademark or highlights that an article could possibly have and incorporates both inherent and outward (Mowen Minor, 1998). Understanding why a customer pick an item ba

The Bullwhip Effect and Your Supply Chain

The Bullwhip Effect and Your Supply Chain There are a lot of uncertainties when it comes to your supply chain and in order for you to avoid most if not all of them you need to understand how it all works and know that one simple mistake might ruin the balance in the supply chain.Both in life and in finance balance is crucial because one wrong move can put you and your entire company in debt leading to a slow state of recovery at best.One of those wrong moves is not knowing what the Bullwhip Effect is and how to avoid it.Once you figure out how you can avoid getting caught in the Bullet Effect you will be more careful when making your financial moves and also know how to forecast future events much more effectively.Don’t let this introduction scare you because I’ll be explaining everything you need to know when it comes to dealing with the Bullwhip Effect.So without further ado, let’s jump straight to it.WHAT IS THE BULLWHIP EFFECT?The Bullwhip Effect commonly referred to as the Forrester effect and is called the Forres ter effect because it originated from Jay Forrester and he wrote a book in 1961, called “Industrial dynamics” and he was basically trying to explain to account for the unforeseen spikes in demand within a supply chain.These unforeseen spikes in demand within a supply chain have a reverberating effect throughout the entire supply chain to the extent where every member of the supply chain wraps up their inventory counts to account for the demand that they suddenly came face to face with.How this works is everyone ramps up their inventory counts and then all of a sudden for example the next month or two the demand is not there anymore and you are left with a lot of products in your inventory and not a lot of sales to back it all up.This is basically a very simple and straight forward process to understand, but what I see is that a lot of companies today are either unaware or choose to ignore it or even think that it doesnt that much of an impact, but they are terribly wrong.FIVE CR UCIAL PARTS OF THE BULLWHIP EFFECTThere are five signs you can look for in order to make sure the bullwhip effect is not going to impact your inventory or at least give you some insight into what to look out for in order to make sure that you are protected against these unforeseen spikes in demand.Essentially, what the bullwhip effect shows is that every member of the supply chain relies on the other:The vendor sells the manufacturer raw materials for the product;The manufacturer relies upon the feedback in terms of forecasts from the distributor;  The distributor relies upon the wholesaler in terms of product orders;The wholesaler relies on the retailer in terms of stock.And this typical order of supply chain can easily be disrupted simply when one day you have this consumer or a series of consumers that come in and they all of a sudden place this huge order and they essentially liquidate the retailers’ inventory completely.A MORE PRACTICAL EXAMPLETo put things more into perspect ive Im going to give a simple but more practical example of how this all works.I dont drink beer but I think that beer is a good example and I will tell you why later.So let’s say that the consumers are buying beer and a whole group of people comes in a period of about a month and they buy the retailers whole inventory and let’s say that the retailers inventory was about 500 cases of beer and at the end of the month it is down to zero.Typically the retailer sells a certain amount every two months and all of a sudden they sold this two-month volume all in one month and so their anticipation is that they are going to be selling that amount every single month moving forward.What happens is and of using 500 cases of beer every two months they think that they’re going to need 500 cases every month, and this is where it all begins.The retailer sends an order over to the wholesaler for 1000 cases because what they want is to replenish their inventory to account for this new demand th at they see so the wholesaler gets this order.What happens next is that the wholesaler wants to place a larger order of 1500 cases of beer to the distributor.Then the distributor has to buy more from the manufacturer and place an order for 2000 cases.And finally, the manufacturer thinks he needs to buy more raw materials and they place a larger order for raw materials in order to match this demand.When all the orders fall into place virtually every subject of the supply chain has doubled their inventory because they expect that the demand now that it has doubled will stay that way, but that usually isnt the case.THE MAIN PROBLEMWhat happens is this all looks fantastic to everyone, because all of a sudden there is this increased demand and they think it’s going to continue, next month when the consumers come in and their order volume is 250 and it puts all of this out of line because everyone’s inventory is higher than it was before.How this manifests is when the wholesaler calls the retailer, the retailer will say that they have plenty of inventory, and the distributor calls the wholesaler the same problem,   later the manufacturer calls the distributor- again the same problem, the vendor calls the manufacturer, you guessed it -the same problem.And this is why it’s called the Bullwhip Effect. It’s this process where a single and sudden change in demand has a reverberating effect across the entire supply chain.Sounds scary and is even scarier in reality.In order for this to not happen to your supply chain, you need to understand some key elements when it comes to knowing how the market functions and how to avoid bad investment plans.What you need to do as a company in order to make sure that you’re aware of these type situations and that it can be a little bit more proactive, and also that there can be some unforeseen events which can quickly create the Bullwhip Effect.WHAT YOU NEED TO KNOW1. SeasonalityOne of the things you need to pay attention to is seasonality and what it means that in some consumer markets there are certain times a year where are demand suddenly spiked.So in terms of beer (I said I was going to get back to beer) every super bowl Sunday beer spikes in demand, the same goes for Thanksgiving and Christmas or any other holiday when you can expect a large family gathering.Planning ahead when to make a large order and when not will help you not get stuck in the Bullwhip Effect and will assure that you don’t make that mistake just because of a sudden change in demand.2. Business CyclesIn other markets it’s a concern of business cycles, it’s common for some companies that have some quarters that are busier than other so you need to understand which quarters are going to have a rapid change in demand and which won’t.For this element, it takes some planning skills and also market research because you arent careful one unexpected change in demand can have an impact on all of your quarters.The Bullwhip Effect is a magnet for business cycles so take care.If you are able to stop the Bullwhip Effect in one or more of your quarters right at the very start you might manage to stop it from impacting other quarters as well so this is an important element to keep an eye on. 3. New Production IntroductionThe third thing you need to understand is new product introductions now one of the things that happen is that we live in a digital market where things can catch on very quickly and products can become suddenly extremely popular.And a lot of times companies launch a product not understanding just how much a product can become popular because they can’t possibly see it so suddenly that product takes off and there is a sudden mad rush to go out and buy that new product.But then that demand goes off, and if you look throughout history in terms of consumers introductions with products, for example, the Sony PlayStation, you will see a large spike in demand and people will go to extreme measures just to buy that product.This sudden spike in demand is the main reason why some companies after releasing a popular product fall into the trap of the Bullwhip Effect because when that new product becomes old news, they are left with a massive inventory and are forced to sell the product at a much lower price, liquidating their income.4. End of Product LifeAnother thing you want to pay attention to is the end of life of a product because of all of sudden a company says that they aren’t going to make this product anymore whether because they think it won’t sell as much as they are used to or just simply want to start producing a different one.This also causes a mad rush to go out and get what’s left of that product because there are people who are nostalgic and they like the product or they anticipated this would happen but the moment they hear that the company is going to stop making the product they suddenly rush out and they basically buy as many of that product as they possibly can.The same problem occurs again, the company seeing that the product that they want to stop selling suddenly became popular again wants to make more profit as much as possible and they quickly fall into the Bullwhip Effect.5. The UnforeseenThe fifth element is the unforeseen circumstances where you just can’t account for this sudden and drastic increase in demand and this is the most common cause of the Bullwhip Effect mainly for newer companies who don’t yet have an idea of how their products are viewed on the market.What you need to pay attention to is how the consumers are reacting to your product in terms of:Quantity â€" How much of the product you typically sell in a day, week, month or year.Expenses â€" How much do you spend on the finished product when you take into account its way from the manufacturer to the shelves.Profit â€" Is this a product which brings you your main source of income or just one portion of it, and do you want to make the risk of getting more of t hat product produced in order to increase your profit.There isn’t a recipe for dealing with the unforeseen circumstances, you will need to either take risks and profit from them or learn from your mistakes.KNOWING YOUR CONSUMERSThis is easier said than done but if you get to know your consumers need early on and start developing a pattern you will quickly get a grasp of knowing when a sudden change in demand could occur but nothing is certain.Look at this as like a precautionary measure, if you know the average amount your consumer buys in a month, try not to step away from that number or at least try to gradually add more of the product in your inventory in order to see if that will work.By adding or removing the product gradually from your stock you can easily pinpoint a round amount of how much of the product your consumers buy and also how much you are expected to have in inventory if a sudden rise in demands does happen.When you start to pay more attention to how your consume rs react to your product you will see what portion of your supply chain you need to be careful the most but more often than not it starts from the retailer which creates a domino effect in terms of increasing orders from the retailer all the way to the manufacturer.This is very nitpicky and sometimes it seems like too much effort, but Rome wasn’t built in a day and neither was any big company so patience is vital.THE MAIN CAUSE â€" GREEDNow I want to talk about something few business advisers will tell you which is that the main cause of the Bullwhip Effect isn’t just a sudden change in demand but also one of humans’ seven deadly sins and that is greed.Now it’s normal for a company to double their inventory when they see a change in demand but some companies go to the extent where they blindly take that risk right off the bat without thinking of the consequences or simply by not knowing how the supply chain functions.Dont try to make a risk if you arent sure it will work, th is will save you a lot of time and a lot of money and instead of wanting to make more profit than youre used to trying to maintain the usual state of your supply chain and learn how to protect it from failure.Sometimes in the world of finance, it isnt all about making more money but instead about how to keep the status quo.This sounds terrible for some but helpful for others, depends on your viewpoint on things I guess.LEARN FROM OTHERS MISTAKESI would like to remind you that the economy, like history, is bound to repeat its self, but what economy does even better than history is it tracks the rise and fall of great companies in its record of finances so you don’t have that problem of proving whether something has worked before or not.What Im trying to say is you literally have living proof throughout the history of big companies and their financial moves and more importantly if those moves that they made have paid off.Learn from others mistakes not from your own ones because it w ill surely cost you cheaper or nothing at all and you dont have anything to lose except a little of bit of time while planning your next move.Once you understand what to do, what to expect and how to turn your plan into reality you will easily avoid the Bullwhip Effect and it’s devastating on your supply chain. And another thing â€" don’t be greedy.EXPECT THE UNEXPECTEDEverything can go downhill by just one wrong move and a good way to avoid this is planning which some companies, I don’t know for what reason, either avoid doing or don’t do well.In order for you to not be in that position where your entire supply chain has a bigger inventory than its sales, you need to plan ahead and foresee the unforeseen even though it is literally impossible.Sometimes even if you know your consumers very well to the point like it seems you know them personally, you can easily fall in the trap of the Bullwhip Effect just by not planning ahead your short term and long term goals.So you need to stop and think for a second what are you trying to achieve and whether you want to keep the situation as is or if you want to move forward, but keep in mind that you can’t forecast everything that will come in the way of your goal.Expect everything, do your researches, plan every single possible outcome and it will eventually pay out, you just need to be consistent and not get demotivated WHAT TO DO IF YOU GET TRAPPED IN THE BULLWHIP EFFECTThis is a common question from the companies which have experienced the Bullwhip Effect and a large portion of them do eventually go into debt by not knowing how to get out of the mess that they’ve created.The simplest answer I would suggest for you to try is simply waiting for your inventory to go down to the stage it once was because there is nothing you can do which can have a quick result of solving this problem if you want to keep the same profit as before.Another thing you can do is sell the product at a much lower price in order to q uickly empty out your inventory, and try not to make the same mistake twice because the next one could be deadly to your company.But if you do find yourself in this situation try not to panic and maybe start thinking of closing down the company and instead try to move forward so you can recover as quickly as possible.At the end of the day at least you felt the Bullwhip Effect on your own skin and now know how to avoid it in the future. FINAL WORDTo summarize, the Bullwhip Effect is a big trap for any supply chain and company who acts before it thinks so try not to fall in that never-ending cycle of having more in stock than in your sales account especially if you have a food supply chain because the food can spoil and go to waste before you even recover from your losses leading to even more debt.The Bullwhip Effect is like a deadly disease, which can completely abolish your whole supply chain which at first it doesn’t seem to have a huge effect until the backlash happens, and sudd enly you realize that you’ve bitten more than you could chew.Try to utilize everything that I’ve talked about here and also see on what key element you need to pay attention to in your supply chain and I’m sure you won’t have this problem if you know the consequences.Nevertheless, everyone likes to do business in their own way but the Bullwhip Effect can occur in every supply chain so be careful and watch out.